"A well-written piece of literature that critically examines the locational history of Copenhagen fashion using accurate and diverse sources. Most importantly, it addresses a topic that has little existing literature on it. The goal of this book is very clear: to expand on the current limited view of fashion culture by examining both historical and contemporary factors. It is through these factors that we are able to further understand Copenhagen fashion at its core. Sark’s ethodological approach to writing this book is based on her fifteen years of work analysing various fashion cultures in Berlin, Vienna, Montreal and Los Angeles (9). Each body of work begins with an extensive literature review and analyses literature, film, TV shows and other mediums where fashion is on display in combination with interviews as a primary source. And lastly, organizations and brands are identified within the local fashion industry to provide contextual examples for her claims. A considerable amount of illustrations and graphics are used as well when appropriate to bolster her claims.

This body of work is ground-breaking and provides a great background for new and continuing research on the future of Copenhagen’s fashion culture."

Emma Squires, Fashion, Style & Popular Culture